April 2020 Content Ideas That Will Spring Your Audience to Attention
A list of holidays and special events to help you plan your blog and social media content for April
For April 2020 content ideas for your blog and social media, go green. There are six events or holidays related to the environment or the outdoors in April. And money will be on people’s minds come Tax Day in the middle of the month.
April also hosts major holidays or periods for three of the world’s religions. The Jewish holiday of Passover is from sundown on April 8 through sunset on April 16. For Christians, Good Friday is April 10, followed by Easter Sunday on April 12. And the Muslim holy month of Ramadan begins on April 23. It lasts through May 23.
Holidays can be an excellent way for brands like yours to connect with your customers and target audiences. Special days can give you fodder for interesting and unique blog posts and newsletter content. You can also show your brand’s personality and have fun with customers on social media during these events.
Make the most of holidays
There are often hashtags associated with many holidays. For example, use #EarthDay if you plan to post on social media on Earth Day (April 22). These hashtags make it easy to engage with others on holidays, and they can help others discover your content.
You can leverage holidays to boost your blog’s search engine optimization (SEO). People often search for information about a holiday as it approaches. If you publish SEO-friendly content about that event to your blog, your blog post may appear in their search results.
For example, look at the chart below. Searches for National Pet Day (April 11) spike as the holiday approaches each year. You can publish a blog post about National Pet Day to try and attract some of this search traffic to your blog.
Tap into April 2020 content ideas
Below are some of the holidays that I think present the most creative and…